Motion Design / Graphic Design
Animated Film
Turning Complexity into Clarity
I specialize in using motion graphics to break down complex product features into engaging visual stories that resonate with your target audience.
Strategic Visual Storytelling
With a background in advertising and global project management, I don’t just animate; I create visual assets designed to meet your marketing goals and drive results.
Seamless Full-Cycle Production
From script to screen—I handle everything: concept, storyboard, VO, animation, and sound design. You get a professional, ready-to-publish video without the hassle of managing multiple freelancers.
Software Used
Voice-over scripting, screenwriting, and storyboarding.
Concept Development: Scripting & Storyboarding.
Professional voice-over recording and audio post-production.
Software Used
The Evolution of Visual Podcasts
Following the closure of Google Podcasts in 2024, many Taiwanese creators have shifted to YouTube Podcasts. What sets this platform apart is its visual-centric approach; as a result, lofi-style looping videos—perfect as desktop background ambiance—have become a defining trend.
This project is inspired by the “Fromage & StinkyTofu” podcast. I utilized a Pixel Art aesthetic to create a seamless 30-second looping animation, tailored for the modern visual podcasting landscape.
Making-of: The Drawing Process
Explore more on the Fromage & StinkyTofu YouTube channel.
Software Used
Motion graphics and audio synchronization in After Effects.
Software Used
Composition in After Effects
Vertical version optimized for social media.
Horizontal version.
Software Used
Creating animation and motion graphics in After Effects.
Commercials
Motion Design Commercials
One of the most powerful aspects of motion design is that when used in advertising, it delivers more effective content that drives results and generates revenue for business owners.
Multichannel Advertising
During my time at Kwit, I created and managed advertising content across multiple channels, including Meta, Google Ads, and the App Store.
Boosting Sales
Data from A/B testing proves that high-quality motion design advertisements effectively increase product sales.
Software Used
Scriptwriting and Concept Development
Animation and Motion Graphics creation in After Effects.
Software Used
Animating visuals and synchronizing them with the music.
Software Used
Graphic Design
Graphic Design Experience
Since the beginning of my professional career, I have applied my graphic design skills in a wide range of contexts. From creating PowerPoint presentations for a digital advertising agency to designing posters for various events, I have developed a versatile and rewarding professional background.
Brand Creation
Since launching my own podcast brand, Fromage&StinkyTofu, in late 2022, my visual design responsibilities have evolved significantly. From conceptualizing the brand identity to creating logos, I have successfully adapted my skills to effectively reach and engage my target audience.
Consistent Growth
Thanks to my design and layout expertise, my product—the podcast—has continued to grow steadily. My observations in the field of marketing have allowed me to create visual elements tailored to the audience’s preferences, contributing to its ongoing success.
Software Used
The Hope Foundation for Cancer Care has been operating for 20 years with a mission to provide a support platform for cancer patients in Taiwan.
In 2024, the Kaohsiung branch of the foundation sought to resolve a recurring issue: many patients seeking help struggled to find the correct entrance due to the office’s discreet location. They reached out to me to design a map more detailed than Google Maps, specifically to help patients navigate and locate the Kaohsiung branch hidden within the Guomao CommunityAs a result, in June 2024, the Foundation was thrilled to finally launch this new directional map. This tool ensures that both the staff and the patients are no longer misled by generic navigation apps, providing a clear and stress-free path to support..
Software Used
The Evolution of Visual Podcasts
Following the closure of Google Podcasts in 2024, many Taiwanese creators have shifted to YouTube Podcasts. What sets this platform apart is its visual-centric approach; as a result, lofi-style looping videos—perfect as desktop background ambiance—have become a defining trend.
This project is inspired by the “Fromage & StinkyTofu” podcast. I utilized a Pixel Art aesthetic to create a seamless 30-second looping animation, tailored for the modern visual podcasting landscape.
Making-of: The Drawing Process
Software Used
Cheese and Stinky Tofu are respectively the most distinctive and characteristic delicacies of France and Taiwan.
The podcast “Fromage et StinkyTofu” uses this concept to introduce the cultural differences between France and Taiwan. The two hosts, “Cheese” and “Stinky Tofu,” embody the unique characteristics of their respective regions.
For the logo design, the combination of yellow and purple, along with the contrast between joy and anger, and the personification of food items are used to convey the channel’s lively, bright, and humorous style.
2D Animation Character Design
LOGO Design
Poster Design
Digital Illustration
Instagram Static Post Design
Thumbnail YouTube/Instagram
Social Media Content
Elevate Your Brand Identity
What is motion design for social media? As a motion graphics designer, when I develop core visuals for a product, these assets are strategically designed to be “deconstructed” and “repurposed.” This approach maximizes the value of every creation by adapting high-quality micro-animations into various social media formats, ensuring brand consistency across all platforms.
The Storytelling Impact of Animation
Sophisticated and tactile motion graphics bring a sense of depth and personality to your products. In the fast-paced world of social media, these captivating visuals effectively build brand recognition and leave a lasting, positive impression on your target audience.
Strengthen Your Digital Presence
Optimize your social media exposure through creative and highly engaging animated content. We don’t just produce videos; we use precise visual language to amplify your brand’s influence and reinforce its presence in the market.
Software Used
Creating the intro in After Effects
Software Used
Creating motion graphics in After Effects.
Instagram Reel
Instagram Reel
Instagram Reel
Instagram Post
In-APP Animation
In-App Animation Advantages
In-app animation enhances the user experience and reinforces the app’s core qualities, boosting user engagement.
Creative Motion Design Integration
During my year and a half at Kwit, I regularly fulfilled product team requests for in-app animations, using After Effects with Lottie plugins to deliver smooth, dynamic results.
Technical Challenges
However, some After Effects features cannot be directly transposed into in-app animation, which adds an extra layer of complexity to the production process.
Software Used
Storyboard in Figma
Character animation in After Effects
